Crosslands Flower Nursery
I wouldn’t normally begin a blog post with a hashtag, but here it seems appropriate. Ben Cross, who runs Crosslands Flower Nursery near Arundel, began the British Flowers Rock campaign to promote British grown cut flowers 15 years ago. He’s a passionate advocate for sustainable growing, speaking at garden shows and conferences, leading tours around the nursery as well as having a strong presence on social media.

His family has been established in West Sussex for nearly a century, starting out with a smallholding at Sidlesham near Chichester (‘Chi’) funded by the Land Settlement Association, before moving to the present site in Walberton in 1957. They began to specialise in growing Alstroemeria, also known as the Peruvian lily, in the 1980s. Why Alstroemeria? Positioned between the South Downs and the coast, the site enjoys excellent light levels and free draining silty soil: ideal conditions for this cool crop. Needing minimal heat in winter (10°C), means Ben can grow the plants as sustainably as possible. The salad crops which the nursery used to grow needed considerably higher temperatures. Since 2013 the glasshouses have been heated by a biomass-fuelled boiler, using locally harvested wood pellets. Climate change has seen the consumption of fuel drop from 100 tonnes each winter to between 30-40 tonnes.



Throughout the year the glasshouses yield between 200-300 stems per square metre of 70 different varieties of ‘alstro’. During a tour of the nursery with fellow Garden Media Guild members on 20 March, Ben showed us the set-up of one of the 1m x 30m flowerbeds. Heating pipes run around each bed to keep the soil dry and warm in the winter, keeping the leaves free of condensation. Irrigation pipes lain across the soil provide moisture to the beds but as alstros are a ‘dry’ crop, in winter they are watered only once a month for about 10-15 minutes, once every two weeks in spring and once every 10 days in summer. An overhead sprinkler system is used in summer to lower the temperature in the glasshouses. The stems of the plants (more than 2m in winter, hip-height in summer) are supported by a metal grid system which can be raised or lowered to accommodate the crop throughout the year. There is no artificial lighting in the glasshouses.



In order to introduce new varieties and colours, beds are occasionally replanted. In practice fewer than 5% of the beds are re-planted each year, a process which involves scything down the old crop and sterilising the bed, before covering it to kill the roots. The new plants go in in August to establish a good root system. They are supplied by a plant breeder in Cambridgeshire who is paid for the right to grow the new plants. It costs more than £3000 to replace one bed, so it’s far more economical to grow older varieties bred for their longevity and look after them. Sometimes a bed is re-planted in order to keep abreast of colour trends: for example, white flowers are becoming increasingly popular.

Ben demonstrated how the crop is ‘picked’. Only stems bearing fat elongated buds are chosen, and the stem is pulled rather than cut using a straight upward motion. Prospective pickers whose technique is too ‘wristy’ don’t meet the grade. Pulling from the root rather than cutting stimulates more growth and prevents disease. The crop is picked first thing every morning, meaning that no fully open flowers are visible throughout the glasshouses. As well as ‘grazing’ each bed, stray stems are tucked back inside the grid support and any blind stems removed. Nothing goes to waste, the foliage is sold to florists for winter greenery. The picked stems are placed into ‘boats’, contraptions on wheels containing a row of buckets, which can be wheeled to the processing room.



The beds are weeded by hand: pulled out and left on the soil to dry out and act as a mulch. Bio-control, rather than chemicals, is used to counter pests. By placing pots of tomatoes and aubergines along the aisles between beds, white fly is attracted off the crop. If the whitefly eggs’ chalky white residue appears on the underside of the leaves, containers of the parasitic wasp Encarsia are hung amongst the plants. Red spider mites tend to emerge in late summer and are treated with Phytoseiulus, another species of mite which preys on them. Sticky traps are suspended amongst the foliage: red for leafhoppers which prefer darker colours and yellow for other flying pests. Plants on which the tell-tale cabbage white butterfly larvae frass (poo) appears are sprayed with a natural bacteria. The glasshouses have on occasion been invaded by larger creatures, such as birds, pheasants and badgers and even a deer!
Once picked the boats of picked stems are wheeled to the processing room for the crop to be graded and trimmed. A red sorting and bunching machine several metres long cuts, de-leafs and strings the stems. Longer stems are classed as ‘premium’, with about 5 stems per bunch and the shorter 60cm stems as ‘posy’, consisting of between 6-10 stems per bunch. Once strung, the bunches are wrapped in biodegradable cellophane before being chilled at 6° and stored for a maximum of two days before sale.


#home grown not flown Ben contrasted this practice with flowers grown in, for example, Colombia, which are effectively frozen after treatment with a chemical to inhibit bud opening. Next comes export to Holland and shipping to one of the east coast ports like Great Yarmouth before being driven cross country to retailers. Alstroemeria grown by Crosslands Nursery are delivered to local retailers, as well as cafes, hairdressers and so on. Ben runs a mail order service (via crosslandsflowernursery@gmail.com), charging only £25 including P&P for approximately 40 stems.
With 90% of cut flowers sold in the UK imported from abroad, Ben is concerned at poor labelling practices. He says more is spent on advertising than on paying the growers, with even the large retailers exercising ‘greenwashing’ with potentially misleading labels like ‘direct from the growers’.
Like many gardeners I prefer to see flowers growing in the garden than picked and in a vase, especially when I fear they may have been grown abroad in possibly less than satisfactory conditions for the workers. But naturally I couldn’t leave the nursery without buying a couple of bouquets of alstros knowing they had been picked that very morning. Ten days later I can attest that the five stems in the bouquet are laden with five flowers apiece, each fully open with not a sign of going over and at least two more buds yet to open per stem! I often order early narcissi as gifts for friends from growers in the Scilly Isles, and I’m thrilled to have found a supplier of top quality flowers grown sustainably for when I want to send an uplifting gift during the rest of the year.


Thank you, Ben, for sparing your time to guide us round Crosslands and for sharing your passion for homegrown flowers. I couldn’t agree more that #British flowers rock!
The Funeral Flowers Directory
Having attended the funeral of a dear friend earlier this year, the subject of the best way of bidding farewell was very fresh in my mind when I attended the Garden Press Event on what would have been her birthday, 18 February. Gill and Carole of The Farewell Flowers Directory were preaching to the converted when I chatted to them. They launched the directory last year with the aim of making it easy for people to find florists supplying flower arrangements for funerals without using plastic and foam. Both run their own home-grown flower businesses (Gill Hodgson MBE: Fieldhouse Flowers near York and Carole Patilla: Tuckshop Flowers in south Birmingham). Having founded Flowers From The Farm Ltd in 2011, a not-for-profit body to promote the production of home-grown flowers and to support growers, Gill is now applying her skills to this campaign for sustainable funeral flowers. Their philosophy is so refreshing, encouraging florists to stop using ‘oasis’ and rigid and sterile formats in favour of beautifully natural and flowing arrangements.
I was excited to learn that Gill and Carole are taking The Farewell Flowers Directory to the RHS Chelsea Flower Show in May, with a display in the Floral Marquee. This will be the first time that funeral flowers will be shown at Chelsea. The display will feature flowers grown in Britain arranged without using plastic floral foam or single use plastic.
When the time comes for my own farewell, many years’ hence, I want to be sent off accompanied by my gardening boots overflowing with flowers grown as close to home as possible. Note to the florists: white and green shades please, home-grown and no plastic!
31 March 2025 Kew, Surrey


























































































































































